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Social Media That Converts: A Beautician's Guide to Turning Scrollers into Paying Clients
The disconnect between social media activity and real-world bookings is one of the most common challenges beauty professionals face today.


Client Retention Mastery: How to Turn First-Time Visitors into Lifetime Beauty Clients
It costs five times more to attract a new client than to retain an existing one....


The Beauty Business Blueprint: 7 Essential Marketing Strategies for Beauticians in 2025
beauticians need smart marketing strategies that attract and retain ideal clients.
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What to charge as a Lash Tech
Charge too little, and you risk burnout with minimal wage and little to (often) no
profit; charge too much, and you might struggle to attra

Ruth Lund
4 min read
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