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How to Set the Right Lash Prices & Charge Your Worth in 2025

Updated: 14 hours ago



Are you undercharging for your lash services?


Many lash techs struggle with pricing their services correctly and end up working long hours without seeing real profits.


In our Lashology membership, we help lash techs confidently price their services and increase their income. This February, we have an exclusive live training with @ruthlund to help our members set their prices the right way.


Here’s how YOU can start charging your worth in 2025.


Step 1: Understand Your Business Costs

Before setting your lash prices, you need to know:

            •           How much you’re spending on supplies

            •           Your overhead costs (rent, utilities, etc.)

            •           The time it takes to complete each service

💡 Lash techs often forget to factor in things like training and marketing costs!


Step 2: Compare Market Rates (But Don’t Undercut!)

Check what other lash techs in your area are charging—but don’t price yourself too low just to compete. Clients will pay for quality and expertise!


🔑 Inside Lashology, we teach members how to attract premium clients who are willing to pay higher prices for their services.


Step 3: Offer Value-Added Pricing

Instead of discounting your services, increase value with:

✔ A luxury lash experience (warm blankets, relaxing music)

✔ A loyalty program for repeat clients

✔ Exclusive aftercare kits


💖 Want expert guidance on pricing your services for success?


Join our Lashology waitlist now!


 
 
 

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